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reimage-3003All dedicated StartUpMania readers be advised – if you, like us, are one of those who feel the need to have their fingers on the pulse of the start-up and venture capital world then pay close attention to Zack Dechovich’s Reimage. StartUpMania is hard at work on a big story regarding this company, and all signs seem to point that Reimage is headed for a BIG reimagining (pun fully intended), both from a manpower perspective as well as financial resources. According to Dechovich, he’s entering “a very complex deal with an investment company affiliated with Teddy Sagi.”

Reimage was found by Zach Dechovich, founder of virtualization start-up SecureOL, in 2007. Its product manager is Amit Daliot, a former executive at SanDisk. At first the company aimed its product towards the American computer-technician market and stated that they intend on allowing the program to be run on customer’s computers for 10-20 dollars. They are now targeting home consumers who feel their computer is not running as it should and prefer to pay for SaaS model service. This new endeavour is supposed to help Reimage reach this new customer base.

Up until this latest development, the company’s main investor was Charlie Federman’s venture capital fund Crossbar Capital. Federman was Eli Barket’s former partner at the BRM fund. Among other investors are the Decima Fund and other American investors.

Incidentally, If you don’t care so much for Israeli start-up news and strategic investments, but are more worried about finding a job – well, Reimage are hiring . A few dozen new workers. With offices already cramped, the company is moving to new offices in Ramat Gan and are looking for: Marketing VP, Support personnel, PPC personnel for running Google campaigns, graphic designers, infrastructure experts and brilliant developers. We know the people involved and know that they don’t care whether you hold a Comp-Sci degree, just prove to them you can code like a demon.

Translated by Itai Rosenbaum



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